A STRATEGIC FOUNDATION TODIGITAL TRANSFORMATIONTo survive and thrive in today’s digital world, businesses must undergo a fundamental shiftacross all aspects of their operations?sometimes called a ?digital transformation?. In Inform,Transform, and Outperform, John Horodyski and his team of contributors provide compelling,collective insight into building a tactical foundation to achieve a holistic digital strategy.You’ll discover how to:? develop strong metadata and taxonomy for robust search capabilities? optimize your digital content workflows? select the right amount of digital security? minimize the pain of integrating legacy systems? strengthen your stakeholder management systemsAs experts in digital strategy and operations, John and his team show how you cannavigate the rapid technological changes to better leverage and monetize yourorganization’s intellectual property.
