A practical guide to the ABCs of ABB This unique resource takes an in-depth look at creating valuethrough activity-based budgeting (ABB). As most organizations aredissatisfied with some aspects of their performance, ABB has becomean increasingly popular process for which many companies areabandoning traditional methods that no longer meet their demands.Emphasizing the importance of budgeting by activities and featuresrather than by cost elements, Driving Value Using Activity-BasedBudgeting offers a complete overview of feature costing, atechnique used in conjunction with ABB, as well as the underlyingprinciples of ABB, including linking strategy to activities,forecasting revenue, capacity management, and gap analysis. Withnumerous examples and case studies, it shows how to usestate-of-the-art tools for achieving strategic goals, such ascustomer survey, core competency analysis, benchmarking, house ofactivities, reverse engineering to cascade strategy so everyone canact to create value for the organization. In today’s highly pressurized business environment, creating valueis the number one priority for organizations. The key to achievingthis is having a budget and accounting system that supportslong-term goals. More and more organizations are now turning toactivity-based budgeting (ABB), an innovative approach that canhelp organizations become more competitive by linking the budgetingprocess to organization strategy. Explaining the importance ofbudgeting by activities rather than by cost elements, thisgroundbreaking resource–the first book of its kind–is a practicalhow-to that covers the essentials of Driving Value UsingActivity-Based Budgeting. Beginning with an overview of the fundamentals behind drivingvalue, James Brimson and John Antos examine what exactly value is,how it is created, and why traditional planning and budgeting oftenlead to the destruction of value. Following a clear outline of theproblems posed by the traditional budgeting process, the a …